pintrill x ’47 lifestyle collabs
Now in Bloom – City Florals
*something’s blossoming*
PINTRILL x '47 collaborated on a capsule featuring five iconic global cities and their floral compliments: Paris irises, Los Angeles poppies, Boston mayflowers, Tokyo cherry blossoms and New York roses.
The content was narrated, conceptualized and shot internally at ’47 and shared on behalf of both brands — picked up by various fashion outlets.
as senior mgr - marketing creative in collab with my team, I was the creative lead — art director, prop sourcer, product styler, narrative and launch strategist, and post-production flower gifter
“ Amongst this fast-paced, come-and-go lifestyle in any major city is also a sturdy set of roots. Local inhabitants , but not necessarily the people kind – the natural kind .
Now Serving – City Cuisine
*headwear to make ya drool*
It’s so fun collaborating with creative brands like PINTRILL of Brooklyn. This city food-inspired collab was featured on HYPEBEAST and other fashion media outlets.
as copywriter + editor, I wrote the yummy narrative for this partnership — alive on merchandising, used by PINTRILL and referenced in media pickups.
read the full narrative on 47brand.com
